Motion graphics is a form of digital storytelling that isn’t limited by the laws of physics. You can capture your audience’s attention with pictures, video, sound, animation and unlimited creativity.
Why Use Motion Graphics?
In a world where people are more visual and have smaller attention spans, motion graphics allows you to engage your audience with videos that are typically short, sweet, to the point, and fun to watch. In just a few minutes, you can simultaneously tell your story and impress your audience with a clever, whimsical video.
Whether you want to convey important information, give instructions, promote a product, or bring your logo to life with animation, motion graphics makes it magical. Watch cartoon characters fly. Turn a year-long process into a two-minute video. Take your audience to outer space and back in a matter of seconds.
The most important tool needed to create unforgettable motion graphics is imagination. Of course, it doesn’t hurt to have good editing software and amazing editors like we have at CVP.
While motion graphics requires time and skill, it may not require a camera crew or actors. Because motion graphics often involves fewer moving parts, it can provide a way for you to control costs without sacrificing impact.
Explore CVP’s Motion Graphics
Never considered using motion graphics to tell your story? Feeling more than a little intrigued? Check out the motion graphics projects in our portfolio, or contact us to discuss how we can use motion graphics to tell your story.